Northlandz is the world’s largest model railroad, built entirely by one man – Bruce Zaccagnino.
Leveraging Sony’s QX100 lens-style camera, we captured thousands of images from whole new angles - from traveling through landscapes with the train’s POV to overlooking a cliff through a character’s eyes. Mimicking the functionality of the camera, you can pan and zoom into different levels (with the ability to snap and share a photo at any point) to uncover story after story.
MY ROLE: ECD (BOSSA) & UX
PRODUCTION COMPANY: BOSSA
EP: HANS WEISS
CREATIVE DIRECTOR: JERAMY MORRILL
C. TECHNOLOGIST: JERAMY MORRILL
ART DIRECTION: SARAH SKAPIK
LEAD DEVELOPER: JEREMY ABEL
PRODUCER: NIC SANTANA
AGENCY: W+K PORTLAND